I’m a huge friend and fan of the WordPress Blogging Platform. What began as a useful little blogging platform has grown into a robust, yet simple template-driven publishing platform capable of handling most of the functionality that most Websites needs or wants to do.
WordPress isn’t right for everything, and there’s no shortage of platforms to choose from to build a Website on. However, for most SMB’s looking for an easy to use site with participation/communication features like comments, RSS, blogging/news updates and basic contact forms, I’m not sure if there’s anything easier or more versatile out there to set up and use.
Here are 9 reasons (Yes, 9 reasons, this is not a Top 10) of why 90% of the time I’ve found WordPress works best for the sites my clients have needed:
1) Insanely easy to install – Many hosts offer 1-click Installs of WordPress and manual installs don’t take longer than 5-10 minutes if you know what you’re doing. And if WordPress doesn’t look or do as you’d like it to, there are 1000’s of free Plugins and themes at your disposal. Just upload them and activate them. Most of time this s half the process of building a site, and can sometimes be done in an hour or less.
2) Inexpensive – WordPress is free and with a decent Web Hosting account you can literally have dozens of WordPress websites, if you ever wanted to. If you’re already hosting, just $10 bucks for the domain name and you’re in business. Even premium plugins and themes are generally inexpensive which offer premium features like template functions or E-commerce functionality, such as Woocommerce.
3)Practically promotes itself – WordPress pings a number of services with your new posts, and with an RSS Feed there are literally hundreds of sites you can promote your Website on with links and content, including Twitter, Facebook, and more on full autopilot with a few extra tweaks.
5) Versatile for design and development – Before you developers and designers pooh-pooh this post because I’m promoting a blog publishing tool as the best platform for Websites, many times I’ve thrown in some jQuery and a few clever tweaks, template adjustments, and CSS tweaks that made WordPress look like whatever I wanted it to look like. Not to mention, I’ve yet to break a WordPress blog in your favorite browser of all time, Internet Explorer. So eat it.
6) Plug-ins exist for literally everything – There are even plugins for plugins. But rest assured, most big demands for WordPress have been met by the huge, generous community of developers who also enjoy WordPress.
7) Google eats it up like ice cream – It’s almost retarded how quickly Google will crawl and index a WordPress website. “Retarded” in the most P.C. way possible, of course. The features built into the platform make it very easy to build and maintain a well-optimized Website with categories, tags, etc. With good content you literally have to work to fail in Google SERPS with a WordPress site.
8) Automatic Updates/Upgrades – Since version 2.7 or 2.8, WordPress updates are a cinch. Log in and you’re instantly notified immediately of any updates for WordPress and any plugins you’re using. If WordPress has FTP access, it will perform them updates for both the software and any plugin updates without ever having to use an FTP program or risk compromising your system.
9 Here to stay – WordPress is solid, with some 200 million plus blogs across the world. It’s built with PHP and it’s regularly updated for security and features.
So if you’re looking to build a new site and need a light Content Management system to post updates, press, feeds, etc… consider WordPress.